On Sunday evening, the city’s first official mural trolley tour took to the streets. In spite of Albuquerque’s first cold snap of the season, a jolly band of locals and tourists boarded the open air deck on one of Albuquerque Trolley Co.’s newset and most exciting services.
Concepted by Studio HIll Design, Mural Fest and Albuquerque Trolley Co., the tour featured at least 50 murals painted throughout the Downtown and Nob Hill areas. Most of those murals can also be seen by visiting MurosABQ.com, Albuquerque’s first and best online mural directory.
View the video from news station KRQE above for the full scoop.
MurosABQ.com (developed by Studio Hill Design) is excited to partner with ABQ Trolley Co. to present the first ever Mural Tour. The narrated tour will feature 50+ murals and public artworks along the downtown, EDo, Barelas, South Broadway and Nob Hill corridors. Be sure to bring a camera!
WHEN IS IT? Sunday, October 14th 4:30 PM – 6:00 PM Departs from Hyatt Regency downtown
Word gets around. Check out this nice little feature on MurosAbq.com from our friends down south. It seems even our neighbors appreciate the unique resource that our local artists provide in Albuquerque. Could a MurosRuidoso be on the horizon?
“Albuquerque is an art-filled city, and street art is such an authentic reflection of our heart, soul and people. These pieces deserve our attention.”
Great news! After more than 200 hours of hard work, Studio Hill Design is proud to launch http://www.MurosABQ.com/ … the first and only directory of Albuquerque’s murals. Help us spread the word through email and social media. We want everyone to have access to this inspiring resource! A special thank you to City of Albuquerque Public Art, Downtown Albuquerque Arts & Cultural District, and 516 ARTS for their help. Financial support provided by Maddox & Co and Garcia Automotive Group. #MurosABQ
“Be Responsive” doesn’t mean replying when you are spoken to. It refers to the ability of your website to scale up or down, depending on the viewer’s monitor size. It means that your site will automagically rearrange itself to work as well on a mobile phone as a full size desktop computer.
Not only do responsive sites improve legibility and usability for mobile users, who now account for more than 50% of internet traffic. In addition, Google rewards responsive sites with higher search engine rankings.
You can test your site to see if it is responsive by minimizing the window size on your monitor, and/or by viewing it on your phone. If it is not responsive, it may be time for a new website.
Albuquerque’s gathering place for the New Mexico climbing community would be stoked if you took a look at their new website – and so would Studio Hill Design. The indoor climbing gym is on the cutting edge of facilities across the Southwest and now clearly stems the gap on the web too. Fully responsive and optimized for both mobile and desktop, the website doubles down on the welcoming environment of their brick and mortar. On the technology side, the website utilizes the endless flexibility of the WordPress CMS and seamlessly integrates RockGym Pro to allow climbers to book classes and schedule events. clip in and check it out. http://www.climbstoneage.com
New Mexico Heart Institute, the largest private cardiology practice in the state of New Mexico, has unveiled a complete redesign and rebuild of their website www.nmhi.com. Developed by none other than Albuquerque’s Studio Hill Design, the new website puts the patient experience front and center. The new site presents a fresh, friendly face for NMHI, and welcomes viewers with a simple and intuitive navigation experience.
With various custom built tools running a complicated but sleek backend, the site delivers simple and easy access to patient information and resources while allowing for easy in-house updates.
Studio Hill Design is proud to be a part the effort of NMHI to keep New Mexico hearts happy and healthy.
Mike English of Albuquerque Business First took a left turn into our Downtown Albuquerque studio office to find out what it takes to make a perfect website and what it takes to make a successful 30 year career in marketing and branding. The interview can be read in the current issue of Albuquerque Business First or online via the link below.
Here are some excerpts from the article:
Sandy Hill’s marketing career covers more than 30 years in Albuquerque. As the owner of Studio Hill Design, which she started in 1986, she guides the company’s branding and web design efforts as well as everything from logos to interior design. She spoke with Business First about how her company helps clients discover the core of who they are and what they want from their website.
Your design career predates websites, if I might note. How does web design relate to other kinds of design?
It’s true. We not only predate websites, we also predate computers — think Xacto knives and rubber cement. But basically, the same principles still apply and they apply across all mediums. What I tell our web-design clients, who might be comparing us to other tech firms, is that we’re a marketing firm and a design firm. Our goal is to go in and see what is unique about the client, learn about their target audience and make a connection. Websites are just the vehicle that carries the same kind of messaging that we’ve always created.
What makes a good website, here in 2015?
All of the above: making a connection, providing value, speaking to the viewer and not just yourself. There’s a book around here we all had to read called “Don’t Make Me Think.” It explains that if someone needs to muck around on your website to find things, that’s not good. It needs to be simple and straightforward, easy to understand, easy to navigate and it needs to make a dynamic connection with the viewer right away.
How do you work with clients to identify what they want from their website?
We run everyone through our branding questionnaire, which is probably 12 questions, from asking them to describe their company in one sentence to what their target market is, what their goals are, all of that. The magic comes when we can get to their unique value. That’s why we do so much listening. It’s just like human beings: When we look in the mirror we cannot see ourselves objectively. Companies are that way too. We’re too close to see ourselves. I think that’s the beauty of having a company like ours come in, because we know how to look and listen and sort and separate out the magic of a company compared to what all their competitors might be doing. That’s the core truth we build the marketing message on. The super fun part then is to figure out how to communicate that.